Sustainability and Corporate Social Responsibility

I want my brand is known, preferred, I have a high standing...Everyone wants it definitely...However basic question is: Where can we be differentiated in terms of competition? When we are seeking an answer to this question, we run across the "Social Responsibility Projects" which forms a basic approach on its own, as one of the starting points. The corporations which can demonstrate that they also make the society earn while they earn, persuade its social stakeholders that "responsibility" perspective is a "sincere standing" becomes differentiated definitely in terms of competition and provides a permanent contribution to their dignities...

While the approach of acting as a fully self-centred entity may find its buyers for a short period of time in the circle which covers the employees, customers, suppliers, partners, investors, etc., "the brands catching the magical touch for the hearts" capture the difference in competition with their loyal customers, the business partners and employees trusting in them.